Did you know we do animated explainer videos?

80% of your online audience will watch a video, while only 20% will actually read text in its entirety.

Because of this, many businesses have found it valuable to use animated explainer videos to capture their values and the attention of their customers.

If we consider that 90% of information transmitted to the brain is visual, and Click to Tweet: visuals are processed 60,000 times faster in the brain than text (HubSpot), it is clear to see why explainer videos are so effective.

Aside from the visual impact the videos have, perhaps another key reason that they have boomed in popularity over the last couple of years is due to their affordability and proven effectiveness in growing a business.

Below are just a few of the reasons why businesses are increasingly incorporating explainer videos into their marketing strategy:
— Improve Google ranking & Increase web traffic
— Boost sales
— Grab audience attention
— Bring a pitch to life

Wow your audience, image open source.

In its recent video marketing survey, Wyzowl collated some impressive statistics which can help to show exactly how explainer videos are a worthwhile investment for your business.

They discovered that 83% of businesses believe that video gives them a good ROI, with 97% businesses stating that their explainer video has helped increase user understanding of their product or service.

In addition, they found that 91% of consumers have watched an explainer video to learn about a product or service, with 95% believing that a video should be less than 2 minutes long.

Read the full article here

With this information in mind, our video team at One Line is focussed on creating compelling short but sweet explainer videos with the key content that will engage your audience and communicate your principal messages quickly and simply, whilst having impact and being easy to digest.

Scroll down and click to watch some of the exciting explainer videos we have created for our ethical brands.